Football Agent Training by a FIFA Licensed Agent
Professional training based on over 12 years of real industry experience in player representation, contracts, and international football deals.
Cesare Marchetti, a FIFA Licensed international football agent, has created a comprehensive online program for new and aspiring agents. This course gives you the professional framework and insider knowledge you need to launch your career in football representation, whether you’re starting from scratch or already working in the game.
In the 12 months to February 2024, Premier League clubs paid £409.5 million in agent fees alone. With average commissions around 5% of a player’s gross contract, football agency isn’t just a passion, it’s a lucrative career for those who know the game.
This in-depth program covers every critical part of the football agent business:
Prepare for and pass the FIFA Agent exam with confidence
Land your first client and build a professional portfolio
Negotiate contracts, transfers, and endorsements
Understand legal, tax, and compliance essentials
Build a referral network with clubs, coaches, and players
You’ll also get FIFA exam past papers, mock exams, and study materials to help you pass with confidence.
Aspiring football agents ready to start a professional career
Existing agents struggling to land clients or grow their business
Football fans who want to move from passion to profession
Former players or coaches looking for a new path in the industry
Career changers serious about sports business
Cesare Marchetti
The Professional Football Agent Course
Welcome to the Course.
Introduction
My Story
The Role of a Football Agent
The Role of a Football Agent
Key skills of a football agent
Responsibilities of being an Agent
Assessment
The new FIFA Agent regulations effective 1 October 2023
FIFA Football Agent Regulations
Agent Fees
The FIFA Football Agent exam explained
Past Paper FIFA Agent Exam
Past Paper Answers
FIFA Agent exam study material
FIFA Agent Mock Exam Number 1
FIFA Agent Mock Exam Number 2
FIFA Agent Mock Exam Number 3
Client ID
Client Identification
The 4 corner approach
How to assess players ability/potential
Asessment
How to recruit players
Recruitment strategies
Player meetings
Representing Coaches
Working with Youth Players
Supporting Youth Players: Education, Families & Long-Term Career Pathways
Representation Contracts - Overview
Non Exclusive Contracts
Exclusive Contracts
FA Standard Representation Contract
Mandates
Assessment
The importance of building a network
Clubs
Agents
Boot Deals and Sports Brand Networking
Networking with the Media
Networking with Professional Services
Using LinkedIn as a Football Agent
What is a market?
How to pick your market
Marketing Players to Clubs
Key details to send to clubs
Example email to a Sports Director
Using Wyscout
Transfermarkt
Transfer Room
Overview: Negotiating Player Contracts
Key Components of a Player’s Contract
Contract Clauses and Bonuses
Process of a Deal - Overview & Free Transfer
Process of a Deal - Loan
Process of a Deal - Transfer Fee
Process of a Deal - Contract Renewal
FREE Transfers & Training Compensation
Doing deals in England - GBE Points
Doing deals in Scotland - The Exceptions Panel
Visa / Work Permit Considerations
Agent fees explained
Agent Fee - Working for a Player
Agent Fee - Working for a Club
Agent fee's from 1 October 2023
The purpose of the Transfer Window
How the Transfer Window operates
How the Transfer Window impacts deals
Assessment
Looking after your players
Player Needs in the Modern Game
Managing & Retaining Clients
Mental Wellbeing & Psychological Support of Players
Overview of working with other Agents
Mandates - Working with other agents
Splitting Agent fees with another Agent
On going client servicing
Overview - Working with clubs
Benefits of working with a club
How to work with clubs
Transfer Brokering Overview
Negotiating Transfer Fees Between Clubs
Transfer Agreements
Aron Bjarnason - Breidablik to Ujpest (€125,000 - 2019)
Case Study - Ross Laidlaw to Hibernain (FREE Transfer 2016)
Nader Ghandri - KVC Westerlo to Slavia Sofia (LOAN Deal)
Basilio Ndong - KVC Westerlo to IK Start (Loan + Permanent Deal)
Basilio Ndong - IK Start to Craiova (Permanent Deal - Transfer Fee)
Media in football
Modern Game
Monetising Social Media
Endorsements
Social Media Overview
Social Media to recruit players
Introduction to Working in Women's Football as an Agent
Understanding the Women's Football Landscape
Transfer Fee's in Women's Football
Agent Fee's in Women's Football
Sponsorships & Endorsements
Supporting Players Beyond the Game
How Mino Raiola became the most famous agent in the world
Summary
Mock FIFA Agent Exam
FIFA AGENT EXAM PAST PAPER
Answers
FIFA Football Agent Exam Tips
Getting Started
Business Plan
Getting in front of Clubs & Players
Networking
Signing Players
Doing Deals
Reputation
How to become a Football Agent eBook
This course is for anyone looking to become a professional football agent, whether you’re completely new to the industry, an aspiring agent preparing for the FIFA licensing exam, or already working in football, sports management, or related fields and want to expand your knowledge and client base. It’s designed to provide practical, real world strategies that work for beginners and experienced professionals alike.
No prior experience is required. The course covers everything from the basics of football agency to advanced deal making strategies, FIFA regulations, contracts, and networking.
Yes. The course includes exam focused training, mock tests, and practical exercises to give you the knowledge and confidence to pass the exam on your first attempt.
By the end of the course, you’ll know how to: - Pass the FIFA agent exam - Identify, recruit, and manage players - Negotiate contracts and transfers - Build your personal brand and network in football - Navigate football regulations and compliance
That’s completely normal! The course teaches you how to build your network from scratch, and provides actionable strategies to start connecting with players, clubs, and other agents immediately.
Yes. Even if you’re already licensed, this course provides advanced strategies for player recruitment, international transfers, contract negotiation, and building a high performing agency. Many existing agents use it to refine their skills, expand their network, and gain insider insights that aren’t available in standard licensing programs.
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If you've always dreamed of turning your passion for football into your profession, but aren't sure of where and how to start, then this course is designed for you!